As creative people, business owners, and lovers of the world - one of our core values is sharing.
Sharing fantastic businesses with you, our clients, because you deserve to know about them and access their services. Sharing our fantastic client base with our friends in business, because they deserve to work for great people. Sharing love and support across a network of startups and creative people and solo business owners, because we know it can be hard in this wilderness of work.
In this sharing spirit, from time to time our blog will showcase other creatives and business bosses. Today we're super stoked to be featuring Chrissy from Letters by Chrissy.
Chrissy is a gentle soul and a meticulous worker. She does beautiful hand-lettering for logos, invitations, custom art pieces and other things that need gorgeous lettering.
Chrissy did the logo for my (Kamina's) personal blog, Nina Kardia. During that process, Chrissy demonstrated one of the things that makes her stand out from other designers I've worked with - she has a heart for really, truly understanding and loving your business. She wants to get behind your message 100%. And she wants a simple piece of lettering that speaks to your audience - with flicks and slants, flourishes and curves - in a way that feels like you.
Enjoy this Q & A with Chrissy!
Tell us three things about yourself that we won't read in your online bio.
1. I’ve considered buying a pet rabbit and just risking the potential $30 000 fine for owning one in Queensland.
2. I love skateboarding.
3. I’m studying to become a paediatrician.
What do you fill your time with each week, apart from lettering?
Studying a Bachelor of Science, hanging out with my husband and our friends, going to Growth Group and church, and teaching smartphone photography classes.
How did you get into hand lettering? Tell us a bit about the process of discovering that and deciding to start Letters by Chrissy.
I was ‘into’ hand lettering before I knew the term existed. My love for it became obvious when I was studying Speech Pathology and I spent more time making my lecture notes look beautiful than actually studying them!
Your work is literally done by hand - explain how that works in practice! What kind of tools & techniques do you use? When you're creating logos or lettering for online use, how do you take something from a hand-drawn idea to a digital image file?
I use pencils, rulers, erasers, pens, brushes and paper to make lettering pieces!
For logo designs, I then digitise the hand lettering using Photoshop & Illustrator - you can see the whole process here.
As well as lettering invitations and artworks, you create logos and business cards for businesses and blogs. Tell us a little about the process of creating a logo for somebody. How do you come up with a visual expression of their brand that feels right?
Communicating with the client is the most important thing - we talk about their goals for their business, and the content of the logo. Everything about the visual expression stems from those conversations - I sketch and refine their logo, making objective design decisions along the way to create the best possible representation of their goals.
Can you think of a favourite hand lettering project you've worked on? Tell us about it.
I honestly can’t pick a favourite - they’re all special to me for different reasons. This logo, though, I am particularly proud of, because I worked super hard on it, and was painstakingly attentive to detail. And I think it ended up representing Catherine’s business well.
What are some of your personal values and personality traits, that are reflected in your work and the way you do business?
I’m (sometimes annoyingly) methodical in the way I work. I break up each project into tasks, and sub-tasks, until they don’t seem as daunting and I gather the courage to start.
Where's your favourite place to do creative work? Do you like to work at home or out and about?
Definitely at home, looking out over the trees. Weirdly, I always seem to get a lot of lettering work done when riding on trains, too.
What's the hardest thing, and what's the most rewarding thing, about having your own creative business?
Hardest thing: building self-discipline, and dealing with the ‘I’m not good enough’ monsters in my head.
Most rewarding thing: meeting amazing people and building relationships with them along the way.
What would you say to encourage somebody who is thinking about starting a small creative business or venture of their own? Any advice?
You’re not going to love it every minute of every day - and that’s okay.
If you'd like to see more of Chrissy's work or have her letter something for you, check out her website here.
Mick asks Kamina 10 Questions
Kamina asks Mick 10 Questions
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